Michael Fruhling

Michael Fruhling

Monday, 24 September 2012 06:30

Accurately Reading Open Innovation Tea Leaves

Greetings!

I have studied the common interactions between participants in open innovation very carefully, from the technology provider's perspective as well as from the technology seeker's standpoint. While there may be some exceptions to the rule that I postulate this week regarding success determinants, I believe that they are just that...exceptions. Curious to learn more? Read on, dear friends.

Greetings!

Last week, we discussed technology search "missions" and how these are managed. This time, we cover what happens when a candidate has successfully passed a company's initial review and is progressing to a new and more serious development stage. What expectations should a provider have? Curious to learn more? Read on, dear friends.

Greetings!

One of the most common frustrations expressed to me by R&D professionals is that Marketing lacks interest in their ideas. Why is this often the case, and what can be done about it? Curious to learn more? Read on, dear friends.

Last week, we introduced the topic of R&D's frequent lack of Marketing support for its ideas and some culturally ingrained attitudes that can contribute to this. This communication gap is frustrating, especially for those in R&D whose role it is to develop and sell-in new initiatives. This week, we continue this discussion and describe strategies to help overcome resistance. Curious to learn more? Read on, dear friends...

Most people seeking to promote an idea they're passionate about are disappointed when their audience doesn't share their enthusiasm. I have seen this happen quite often. How to improve success odds? The sponsor needs to do a bit of homework and present a persuasive value proposition that has a compelling reason for being.
Curious to learn more? Read on, dear friends.

Greetings!

While history provides satisfying examples (e.g. Post-it Notes, Nutrasweet, Velcro...even Ivory bar soap) of how serendipity can create legendary new products...I'm certain that there are many, many more examples of cool technologies that never saw light of day because the technology alone didn't achieve necessary support within their organization. This week, we discuss some essential elements to help build internal advocacy for your new business idea.

Curious to learn more? Read on, dear friends.

Greetings!

Due to strong reader interest in "drilling down" further on the topic of building value propositons, we continue discussion this week.
Curious to learn more? Read on, dear friends.

Greetings!

Product upgrades and enhancements are a regular part of new product development work. It isn't always straightforward or easy.
Curious to learn more? Read on, dear friends.

Greetings!

There is a lot to be said about learning from initial missteps. At least as imporant is deciding and acting to change without abandoning your learning foundations. Thus, the art of the pivot.
Curious to learn more? Read on, dear friends.

Monday, 26 November 2012 06:30

Innovation's Big Missed Opportunity

Greetings!

Many companies are exploring the use of social media to help inform their innovation efforts. I submit that most are currently totally overlooking a very rich source of "social" inspiration: external innovation submissions.

Curious to learn more? Read on, dear friends.

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