Greetings!

Keep your nose to the grindstone. Work hard and you'll be a success. Then, you will be happy. Something's fundamentally wrong with this thinking.

Curious to learn more? Read on, dear friends...

Happiness is the Key to Success

A hunger for winning is a valuable character trait. It can also lead to questionable decision making.

Greetings!

In most competitive environments, the day usually goes to the person (or team) that is hungrier. That is, those who are more eager and are more willing to do what is necessary to achieve their desired objective tend to win more often than others. Being "hungry" can be integral to success. However, hunger can also lead to poor decisions, if it clouds judgment.

Curious to learn more? Read on, dear friends...

Many problems aren't necessarily complex. You just may not be able to solve them yourself.

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Many day to day business challenges aren't necessarily exceptionally complex. However, many of these need to be solved on aggressive timing and for various reasons your internal team may lack the necessary time, expertise or even an appropriately qualified network to get this work done. What should you do? Call "Fruber".

Curious to learn more? Read on, dear friends...

It can be an appealing career choice. Is it the right one for you?

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Have you entertained the notion of becoming an independent consultant? It can be a very appealing career choice. It isn't the right one for everyone. Is it right for you?

Curious to learn more? Read on, dear friends...

Good can often be plenty good. It depends on how you choose to look at it.

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"Perfect is the enemy of good enough" is often used in connection with efforts to balance speed to market with product design optimization. There can be much more to it than that.

Curious to learn more? Read on, dear friends...

Making and enabling professional connections is a business. Here's a look at it.

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Professionals attach value to having someone selectively connect them with another professional to explore collective benefit. What's this service worth?

Curious to learn more? Read on, dear friends...

The Economics of Networking

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No, this is not a post about snug fitting men's underwear. Instead, it is about the importance for clients and consultants to negotiate and agree upon clearly worded and unambiguous engagement briefs.

Curious to learn more? Read on, dear friends...

The Importance of Tight Briefs

Greetings!

In new product development, teams usually don't seriously consider technical feasibility until they've selected a product concept for commercialization. Then, it's up to R&D to figure out how to make the product viable. As resourceful as a company's technical team may be, it can be challenging and risky to wait until after the project clock starts ticking before working to identify, develop or source feasible technical options.

However, what if project teams could begin this work prior to concept development activity? They can and they should.

Curious to learn more? Read on, dear friends...

Go Find It BEFORE You Need It

Greetings!

In our dealings with professionals, each of us has undoubtedly experienced instances where someone has not met their commitment. These failings can range from minor to considerable. They can be isolated or chronic. They can be mildly irritating to exceedingly vexing. They are never welcome.

Curious to learn more? Read on, dear friends...

"I've Been Really Busy" And Other Tall Tales

The smarter we work, the luckier we get.

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Roman philosopher Seneca once said, "Luck is what happens when preparedness meets opportunity." O.K., I'll accept that. However, since opportunity doesn't routinely come looking for me, I like to go out and make my own luck. How about you?

Curious to learn more? Read on, dear friends...

"Do You Feel Lucky?"

Greetings!

Participants in group ideation sessions share their ideas, but rarely the insights that inspired them. That's a shame as these could serve as springboards for even more attractive business opportunities than the ones that are shared.

Curious to learn more? Read on, dear friends...

Underwear as Idea Inspiration?

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Design thinking practitioners tackle new product development challenges by imagining a superior customer experience, versus simply seeking to improve existing products. Is this how your team currently approaches its new product development challenges?

Curious to learn more? Read on, dear friends...

Imagine the Experience, Then Design The Product

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